We provide several proofing options depending on the time available and the complexity of the project. All the options are provided as a complimentary service, ensuring we have the time in the production process to do so. The various options are detailed below.
1) A .pdf or soft proof (1-day)
By far, the most popular proofing for softcover video brochures.
Benefits
a) Easily shared via e-mail
b) Reliable and detailed
c) Quick to produce and a good color match
Drawbacks
a) A .pdf proof does not show up anomalies in the design which become apparent with a mock-up
b) We cannot imitate special treatments or the dimming effect of matte lamination in the .pdf
2) Digital mock-up & pdf (lead times 1-2 w/days)
By far, the most popular and quickest proofing option we offer, upon receipt of digital files, we digitally print the outer wrap, hand-cut a sample (without lamination), mount the screen, load video, shoot and take digital pictures. We then upload to WeTransfer for you to download as a working proof. We provide this along with a low resolution .pdf to check color-match- the basic level of proofing, the most popular, and the quickest.
Benefits:
a) Quick
b) Reliable
c) Highlights any design oversights
d) You can see the loading sequence and button controls working clearly
Drawbacks:
a) As this is a soft proof, we cannot imitate lamination which affects the color accuracy
b) We cannot mimic PMS colors or foils with a digital output.
3) Production sample (Lead Times 6-7 w/days):
The most reliable and 100% accurate method of proofing is to follow the steps above and then to print, die-cut, laminate, and ship the first production copy for approval before finishing and delivering your bulk order. A working sample is the only truly authentic way to show what the finished product will look like (because it is just that).
Benefits:
a) 100% accurate
Drawbacks:
a) Adds to lead time by 4-5 days
4) Video boxes (2 Weeks):
Where we are undertaking video box project, tooling and design templates are originated from scratch. At the preliminary design stage, we produce a white dummy to confirm the structural design of the box.
Once this is approved, we print a digital mock-up and, finally, ship a first-off-line production copy for approval before delivering the bulk order.
