In today’s competitive recruitment landscape, traditional job postings simply don’t cut it. You need to capture attention and tell your company’s story in a way that resonates with the best candidates. Curveball offers a powerful solution: customizable video brochures designed to make your recruitment efforts stand out.
Why Video Brochures for Recruitment?
There are many and varied uses, but the most popular purpose revolves around creating new business opportunities.
One of the most successful adaptations for video cards, which started in the recruitment industry, is the personalization of the video intro for your company or as a personal branding tool as a recruitment specialist or head hunter.
While this is more work (each video mailer requires a unique video), response rates can rise by a massive 40% when the client takes the time to personalize each brochure. Given the potential revenues placed on securing C-suite and highly skilled staff in the recruitment sector being potentially large, it is no wonder that video brochures are becoming a popular medium.
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